On The Run is a passionate love story that extracts magic from reality. It tells the story of Vincent, a street artist, on a journey as he searches for both a lost love and the soul of the city.
VOX HUMANA is a program carefully curated by the online publication and arts organization L.A MACHINE. Celebrating the enduring nature of graffiti art and the central relevance of L.A artists on the global art panorama, the program consists of selected live art happenings. The core team: Mear One, Kofie, Retna and El Mac. Some of the happenings included this year edition of Los Angeles Art Show and the Cochella Music Festival. But what made a major break trough was the inclusion of the program at this year’s ArtBasel (Switzerland) the world’s premier international art show for modern and contemporary works. The artists were invited to paint live at the entrance on the VOLTA SHOW, one of the most prestigious satellite exhibitions.
The impressive work resulting from the show stands as an affirmation of the unique visual language of L.A street artists.
For more details about this show you can read Carmen Zella’s impressions on her Huffiingtong Post article.
Alex Meraz who plays the wolf “Paul” in the Twilight series has joined the cast of On The Run. He will be Eric, Vincent’s best friend and partner in the street poster campaigns. In addition to the Twilight series films, Alex has recently booked the leading role in Larry Clark’s next film, Savage Innocent: starring Ray Liotta and Rory Culkin. Alex was also recently nominated by the Gemini Awards for Best Performance in Dancing with Spirit.
El Mac has come on to design the “Cry Now” poster campaign and the “Love” poster campaign to be used by the lead character, Vincent in the film.
Born in Los Angeles in 1980 to an engineer and an artist, Mac has been creating and studying art independently since childhood. Drawing inspiration from the surrounding Mexican & Chicano culture of the American Southwest, religious art, pin-up art, graffiti, and a wide range of classic artists including Caravaggio, Mucha, and Vermeer, he began painting with acrylics as well as painting graffiti in the early ’90s.
He has since been commissioned to paint murals across the US, as well as in Mexico, Denmark, Sweden, Canada, South Korea, Belgium, Italy, The Netherlands, Puerto Rico and France. He was asked in 2007 to design the poster for the Broadway production of Xanadu.
A few of his murals have become mini-landmarks, especially his collaborations with Retna, and have been featured in a number of music videos and publications. His work was used for the cover of LA Weekly in 2007 for a cover story about the Seventh Letter artist collective of which he is a member.
More information at: (www.elmac.net)